Becoming ageist: how to market to older customers (RP March 2019)

Accredited CPD
Group 2

Provider: Retail Pharmacist
Author: Shannon Kerr

CPD Credits: 1

Overview 

Designed to give an overview on the need of older customers in pharmacies and how to make the pharmacy more friendly and suitable to the older demographic.

Learning Objectives

After completing this activity, pharmacists should be able to:

  1. Describe the needs of older customers in a pharmacy setting.
  2. List key areas of assistance important to older customers.
  3. List the retail design elements of an older demographic- friendly shopping environment.

The 2016 Competency Standards addressed by this activity include: 2.1, 4.4, 4.5

Accreditation number: A1903RP3  Accreditation expires: 01/03/2021
This activity has been accredited for 1.0 hour of Group One CPD (or 1.0 CPD credit) suitable for inclusion in an individual pharmacist’s CPD plan, which may be converted to 1.0 hour of Group Two CPD (or 2.0 CPD credits) upon successful completion of the associated assessment activity.