Does your pharmacy need a social media strategy? (RP July 2018)

Accredited CPD
Group 2 

Provider: Retail Pharmacy 
Author: Shannon Kerr

CPD Credits: 1.5

Overview 

Designed to give an overview of the elements of an appropriate and effective social media platform and strategy

Learning Objectives

After completing this CPD activity, pharmacists should be able to:

  1. List the goals of social media marketing for pharmacies.
  2. Describe the elements of an appropriate and effective social media platform and strategy for a pharmacy.

The 2010 Competency Standards addressed by this activity include: 1.1, 1.2, 3.1

The 2016 Competency Standards addressed by this activity include: 1.2, 1.3, 4.4

Accreditation number:  A1807RP2   Accreditation expires: 1/7/2020
This activity has been accredited for 0.75 hour of Group One CPD (or 0.75 CPD credit) suitable for inclusion in an individual pharmacist’s CPD plan, which may be converted to 0.75 hour of Group Two CPD (or 1.5 CPD credits) upon successful completion of the associated assessment activity.